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Home Management

Zeiss strengthens its actions in the Maghreb by signing a distribution contract with the company B4Création

By Contrôles Essais Mesures
December 10, 2020
in Management, Measures
Reading time: 3 min
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On October 27, Zeiss and B4Création, a service provider to electronics manufacturers based in Tunisia, signed a distribution contract for the entire Maghreb region as part of the sale of Zeiss products.

For more than 15 years, B4Création has provided services ranging from the sale of equipment, to advice and support (after-sales service, maintenance, training) to numerous companies in the North African region. With a wide range of partners (Panasonic, Omron…) and a motivated team of collaborators, B4Création offers its customers the latest and most sophisticated technology to increase business productivity.

B4C Showroom in Morocco

This new partnership with the Zeiss group is an important step in the development of the B4Création group, which will accelerate its deployment and customer coverage with new recruitments in Morocco and Algeria scheduled for 2021 to support the growth of Zeiss in South Africa. North.

Zeiss machines including a Zeiss O-Inspect 322, a Zeiss DuraMax and a Zeiss SmartZoom will be added to the range of equipment already present in the B4Création demonstration centers in Morocco and Tunisia.

Cyril Aujard, CEO of Zeiss Industrial Quality Research France: “ This partnership will complement Zeiss IQR's actions in North Africa and open up new sales perspectives through a distribution network. B4Création will also (in the very near future) be our partner for after-sales service, installations, maintenance and training for our customers in North Africa ”.

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